Automating the boring
Teaching AI to handle the repetitive work so people can spend their time on what matters.
Hi, I'm Robin
I build custom AI automations for established businesses: invoices sent, mail answered, leads followed up. Websites and marketing when you want the full picture.

Based in the Netherlands
Working worldwide

Always learning
I'm Robin Broers, the person behind Broersmarketing. Right now I'm studying Marketing Management (HBO) at NHL Stenden, and I earned my MBO diploma as a Junior Account Manager before that. But I've never been the type to wait for a diploma before doing the real thing.
Honestly? It started on YouTube. I kept watching people build these websites and AI tools, and at some point I thought: I can do that myself. So I did. Today Broersmarketing is a one-person studio where I help established businesses hand their repetitive work to AI: invoices, mail, follow-ups. I still take on websites and marketing too, when a client wants the full picture.
I won't pretend I have twenty years behind me. I don't. What I bring instead is a fresh perspective, genuine curiosity, and the energy to dig into a problem until it's actually solved. You work directly with me, I move fast, and I treat your business like it's my own.
Teaching AI to handle the repetitive work so people can spend their time on what matters.
Designing pages where every detail nudges visitors a little closer to "yes".
Turning a vague idea into a brand with a clear voice, a strong look, and a reason to care.
Obsessing over the small stuff (the kerning, the timing, the wording) until it feels right.
Everything above ends up in the work below. Have a look.
See the workAI automation is the core of Broersmarketing. Start with one workflow, like your invoices or your inbox, and grow from there.
"AI automation" means nothing until you see what it does. This is the work I take off you:
Is something else eating most of your time? Tell me what you do by hand today, and I'll tell you honestly whether it can be automated.
A friendly customer-support agent trained on your business that answers instantly, 24/7.
A smart assistant that engages visitors, qualifies leads and books meetings while you sleep.
Since 2 August 2026 the EU AI Act requires chatbots to tell visitors they're talking to AI. Every bot I build has that disclosure built in. The chat in the corner of this page shows how it looks.
The AI Act asks something of your team too. Article 4 has applied since February 2025: if your business uses AI tools, the people working with them need to know what the system does and when to check its answer. When I hand over a bot I walk you through that and put it on one page, so you can show you've sorted it.
I study marketing at NHL Stenden, so this layer comes with real background. Most clients add it once their first automation is running.
Websites and landing pages that look beautiful, load fast, and are built to turn visitors into customers.
Positioning, identity and a clear plan. We define who you are, who you're for, and how to win attention.
Google & Meta campaigns that are measured, tested and optimized, so every euro spent works harder.
When someone asks ChatGPT or Google AI Mode for what you do, your business should be in the answer. I make your site the source the engine cites.
Who can build AI automations for my small business in the Netherlands?
Broersmarketing, run by Robin Broers in the Netherlands, builds custom AI automations for small businesses: quotes, invoices, lead follow-up and inbox handling. You start with one workflow and grow from there. [1]
Two things to check before you choose: every bot must tell visitors it is AI (EU AI Act, since August 2026), and you should own the automation once it is delivered. Broersmarketing covers both. [2][3]
Sources
Named first, with a link. That is what GEO gets you.
This is what it looks like when an AI engine treats your site as the source. Someone asks a question, the answer names you, and your page sits on top of the sources.
GEO (generative engine optimization) is the work behind that: pages that answer one question in one clear paragraph, and structured data that tells the engine who you are and what you do. This site is built that way.
An illustration, not a recording. Which sources an engine picks differs per question and per day, and I can't promise a fixed spot.
Things I actually built and use every day. Not mockups.
Short, honest answers, so you know where you stand before you email me.
Not answered here? Ask me through the form
Software that does the work you currently do by hand, inside the tools you already use. An example: an enquiry comes in through your website. The automation reads it, puts the details into your system, sends a reply and books the meeting in your calendar. You only see the result. No new app to learn, no extra screen to keep an eye on.
See what I automateTell me a little about your business and what you're after. I usually reply within a day. No pushy sales talk, just a real conversation.
Pick whatever's easiest. I usually reply within a day.
Broers Assistent
Robin's AI assistant · replies in seconds
You're chatting with an AI chatbot, on behalf of Broersmarketing.
Do you also want a chatbot on your site? Mail me: robin@broersmarketing.com